Fyda Freightliner Announces Launch of New Website
Fyda Freightliner recently launched a brand new, fully redesigned website. The new website is built on an ultra-modern mobile responsive database-driven platform. Visitors can easily navigate to and interact with any area of the site, which includes truck inventory searches, dealership location pages, product showroom, literature downloads, and much more.
"We're very excited about our new website. It represents a significant upgrade in the way that we can communicate back and forth with our customers," said Carole Firth, Fyda Freightliner marketing manager. "Our customers are on the road, sometimes 24/7, and mobile devices are an integral part of how they operate. We've created www.fydafreightliner.com as a tool that can be accessed at any time to browse truck inventory and easily connect with the various departments and managers within all of our dealerships. Customer convenience is what led the entire redesign project from the very beginning, and we plan to continuously improve and evolve the site to make sure that our customers get the best online experience possible."
Fyda Freightliner's new website offers quick and easy access to a wide range of information and features optimized for both mobile and desktop platforms. Individual Fyda Freightliner dealership websites have been taken down, and customers can now browse the company's full vehicle inventory on one site. A robust search and filter tool allows customers to quickly drill down to find the exact make, model and even year of the trucks they're looking to invest in. A wide range of contact forms allows customers to quickly request a quote, value their trade, schedule a test ride, or even apply for vehicle financing.
Each dealership location has an interactive landing page featuring mobile click-to-dial technology, Google maps for driving directions, and email links to directly contact key dealership managers. New to the site is a range of customer helpful links. "Elite Support requires us to furnish customers with a list of local information. We decided to take this a step further, providing our list as helpful links on each dealership location page online. We vastly expanded information and the number of local businesses and categories represented than was previously provided," says Firth. "We provide the whole list on paper, but encourage our customers to use the online utility. It's efficient and convenient, allowing them to make plans and get help prior to their arrival at one of our dealerships."
When 2016 began, Fyda Freightliner was operating five locations in Ohio and western Pennsylvania. A sixth location was opened in Zanesville, Ohio in May, and construction is well underway on Fyda Freightliner's seventh location, which will open in 2017 in northern Kentucky. "As we continue to expand our footprint, it's even more important to us that our customers can quickly and easily locate the dealership location best situated to be able to handle their truck repair, maintenance, parts, and sales needs, especially in emergency situations," says Firth. In addition to dealership location pages, each department also has a landing page where customers can learn about services provided and contact their desired dealership location to request a service, body shop, or detailing appointment, put in a parts request, download parts and service specials flyers, or request a Mobile Express Assessment appointment from the Cincinnati location.
Fyda Freightliner's vehicle inventory is updated nightly, and requests are followed-up within 24 hours of the next business day at each dealership location. Visit online at www.fydafreightliner.com.
Since 1954, Fyda Freightliner has been committed to partnering with customers in the commercial vehicle industry to help them succeed. Today, the company is an award-winning and nationally-recognized dealer of Freightliner and Western Star trucks and Sprinter commercial vans, with dealerships located in Ohio and Pennsylvania. Through our unwavering commitment to excellence and our Unifying Principles, we work hand in hand with our customers to provide the best service possible. The Customer is First at Fyda Freightliner.
Fyda Freightliner operates dealerships in Columbus, Zanesville, Cincinnati and Youngstown, Ohio; and Pittsburgh (Canonsburg) and Barkeyville (Harrisville), Pennsylvania. A new dealership is slated to open in Walton, Kentucky in 2017. For more information, visit us online at www.fydafreightliner.com.